Mall at Grand Kamala Lagoon – Market & Feasibility Study

Client : PP Properti

Year : 2015


  • High density of retail centre competition in the surrounding area
  • Captive market from the apartment residents (and future phases)
  • Need to capture the market’s attention, but allow for future development for another (larger) retail centre development in the Grand Kamala Lagoon superblock
  • To be a supporting retail centre to the main developments, size will be limited.


  • Mid to Mid-Up segment Community Retail Centre
  • Dominant on F&B and small anchors
  • Embrace GKL’s outdoor concept and combine it with the needs from communities.
  • Tenants should be attractive enough to pull in outside visitors, but remain functional and useful for the apartment residents.
  • The retail centre size can increase slightly from the client’s initial planning.
  • A semi-permanent free-standing anchor dominated centre maybe required to attract more visitors in this early stage and increase the exposure of the GKL project as a whole. The structure can be demolished later as the development progresses.

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  • Currently constructing the apartment towers (as end of 2015)
  • Architects and landscape designers is currently working together for the supporting mall to meet the expected concepts and tenants’ common criteria with new layouts and new landscape design.
  • Marketing of this retail centre is expected to start once the new layouts are done.
  • The mall has now been opened with the name of Lagoon Avenue Bekasi (as of late 2017)

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